The Trade Counter

Practical reading for independent retailers and online sellers. Margins, regulation, sourcing, and what is actually selling.

Regulation

HFSS in 2026: what the rules now mean for independent retailers

HFSS advertising enforcement began in January 2026 and on-pack volume promotions end in October. What independent retailers need to do now.

12 August 2026 · 6 min read
Retailer stories

Retailer story: rebuilding margin across a three-store convenience group

How one Midlands convenience group consolidated suppliers, cut dead stock, and added meaningful margin in six months. A composite story from our trade accounts.

4 August 2026 · 4 min read
Margins

Five practical ways independents are protecting margin in 2026

Sector margins are around 4 per cent and falling. Five things independent retailers are actually doing about it, from consolidating suppliers to auditing dead stock.

28 July 2026 · 7 min read
Retailer stories

Seller story: from rejected applications to four approved categories

An online seller's route from repeated Amazon ungating rejections to approved listings and steady reorders, built on invoice-grade sourcing. A composite story.

21 July 2026 · 4 min read
Online selling

Getting ungated on Amazon UK: what your wholesale invoices need to show

Amazon approves category and brand applications on the strength of your supplier invoices. Here is exactly what reviewers look for, and why distributor choice decides the outcome.

14 July 2026 · 6 min read
Sourcing

Grey market stock: the questions to ask any wholesale supplier

Cheap stock with no traceable origin costs retailers accounts, listings and money. Six questions that separate authorised distribution from the grey market.

30 June 2026 · 5 min read
Categories

What is selling in 2026: FMCG categories worth watching

Functional drinks, pet care, and reformulated snacking are pulling ahead while some traditional categories flatten. Where UK independents are finding growth this year.

16 June 2026 · 6 min read